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MyMyCars: Ukrainian Marketplace, Automotive Retail

By Snotor

Snotor Img

    About

  • location

    Location

    Ukraine

  • industry

    Industry

    Automotive

  • expertsie

    Expertise

    UX/UI Design Custom Software Development Web Development Mobile App Development IT Staff Augmentation
  • date

    Date

    09-2018 - 11-2021

Description

Automotive marketplace for B2C cars selling.

Service has useful functionality, valuable for businesses, such as dealerships and traders, as well as private individuals. MyMyCars also has a set of unique platform-specific features.

Challenge

Create an automotive marketplace that will be intuitive, convenient and easy to use for different types of target audience.

Win competition against the market leaders.

Solutions

Develop a rotation system that displays in the top offers which contain more complete information about the car.

Implement an ability to sign up for a test drive via the platform for the fastest possible interaction between seller and buyer.

Implement a system that provides recommendations for similar car models and competitive models comparison.

Implement a top-selling cars display feature where cars are ranged by category e.g. bodywork type, classes, and other criteria.

Create a system for car selection with both manual and automatic filters.

Implement a news feed to the platform allowing community members to interact with each other.

Implement a system of automatic filling in of information about auto through interaction with state databases.

Implement an opportunity for dealers to place promotional activities.

Impact

  • We have implemented a system of adding cars to favorites and comparing them for a better user experience as well as a car selection system for the convenience of users. Also, a system of recommendations has been implemented so that users have more choices.
  • The application has a rotation system on board, which displays the most complete ads at the top.
  • The application has a function of displaying news for community building.
  • It is possible to request a test drive of the car you are interested in.
  • The display of sales leaders has been implemented so that users know about the best selling car brands.
  • The possibility of creating profiles both for ordinary users and for business has been implemented, which makes the system more convenient. Also, the possibility of adding offers and viewing the added offers both from dealerships and from traders and regular users has been implemented.
  • The application has the possibility to receive reports on cars, thanks to which the buyer can always verify the truthfulness of the information posted by the seller.
  • The ability to obtain website statistics on added users or offers for any period of time.

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